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Best Use of Video
This category encompasses short animated films through to longer films with a narrative structure. But whatever the length, we want to see films that are inspiring and informative so it becomes a compelling and engaging experience. Videos must have been created in 2019-2020.
Entry Fee: £70.00 + VAT
Criteria
Story | Does the video communicate a clear story and drive a narrative? Is there a strong beginning, middle and end? |
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Engagement | Are you clear who your audience is and what you’re trying to achieve? Are there any relevant statistics to show plays, finishes or likes? |
Composition | Are shots well composed? From a visual point of view, is the video eye catching and appealing? |
Technology | Is the video well built? Does it use any interesting techniques or technologies to set it apart? |
Judges
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Alice Doušavá
Alice is a director of Zuketa film production specialising in documentary films for exhibitions and online publications, primarily for cultural institutions across the fields of design and architecture.
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Igor Toronyi-Lalic
Igor is the arts editor of The Spectator and director of the London Contemporary Music Festival. He is author of Benjamin Britten and What’s That Thing?, a report on public art.
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Malcolm Reading
Malcolm is the founder of Malcolm Reading Consultants, a strategic architectural consultancy that helps clients select the most committed and gifted design teams via its unique competition service.
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