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Best Short Clip
Judges want to see clever ways architects are using video up to two minutes and thirty seconds in length to showcase their work.
Now that platforms like TikTok, Instagram Reels and LinkedIn have expanded their short-term offerings, short-form video has become a low-commitment and engaging way for practices to connect with their audience.
The category is open to architects and other built environment professionals, so long as architecture is the main subject. Up to three videos can be submitted made between autumn 2022 and February ’24.
If your video is longer than two minutes thirty seconds please enter the Best Use of Video category.
Entry Fee: £150.00 + VAT
Criteria
| Strategy | How is short-form video part of your content strategy? Who are you appealing to? Which platforms are you using to reach your target audience? |
|---|---|
| Creativity | What is the story you are telling and how are you making use of the short-form format to make the videos interesting so that they appeal to viewers? |
| Outcomes | Is there increased traffic to your website and social media accounts? Are you winning work as a result of your video strategy? |
Other Categories
Best Use of Social Media Platforms ( 1-10 staff)
Judges are looking for original, engaging content that is perfectly pitched to its audience
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For websites with elegant, efficient and consistent navigation so users can find relevant content quickly and easily.
Learn moreBest Use of Social Media Platforms (11+ staff)
Original, engaging content that is perfectly pitched to its audience
Learn moreBest Written Content
Judges want to see written content that’s engaging and insightful whether it’s an opinion piece or a project description
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